The Hart of Health is the modern expression of ancestral living — a place where nature’s intelligence meets cultivated refinement.
We believe true wellness is not a pursuit of novelty but a return to origin, to nourishment, sunlight, and simplicity elevated by intention. Here, beauty and vitality are shaped by what is elemental: food, movement, ritual, and rest.
Our philosophy is grounded in an animal-based way of living: primal yet sophisticated, instinctive yet informed. We honor the wisdom of the body while embracing the clarity of science, blending the timeless with the modern in everything we create.
Founded by Jonathan and Joané, The Hart of Health began as a personal journey toward alignment—living closer to nature without abandoning elegance or discernment. Today, it exists as an editorial destination for those who understand that luxury begins with authenticity, and that beauty, in its purest form, is an act of return.
This is not wellness as performance. It is wellness refined, rooted in truth, shaped by experience, and illuminated by the quiet confidence of those who live it.
At The Hart of Health, we invite you to rediscover what it means to thrive: instinctually, gracefully, and with intention.
Meet Joané
The Hart of Health is written by Joané Hart. I’ve spent 16 years reading, testing and writing about nutrition and wellness, and animal-based eating is the focus of most of what I share here. A lot of it comes from my own experience eating this way, through pregnancy, training and everyday life.
I hold a BA from the University of Pretoria and a Copy Editing Certificate from the University of Cape Town, and I’ve worked as a health and wellness writer and SEO copy editor since 2020. I’m the author of The Dessert Diet Club, and I co-host The Hart of Health podcast with my husband, Jonathan.
My articles link to the studies and sources behind them so you can check the evidence for yourself. You can see more of my writing work at joanehart.com.
A note on health information
Everything on The Hart of Health is general information based on my research and experience. It isn’t medical advice. Please talk to your doctor before changing your diet, supplements or exercise routine. Read the full health disclaimer.